Social Service Programs
As a high-end think tank and first class business school, PKU NSD has always been concerned about social advancement and national development, and actively promotes various public welfare programs. To date, we have set up a number of priority social service programs, including:
CHO100 Program- 100 Chief Human Resources Officers Program
CHO100 (100 Chief Human Resources Officers Program) is a public welfare platform that leverages the support of PKU NSD. It was proposed and launched by Professor Chen Chunhua, Dean of BiMBA at PKU NSD; Professor Zhao Shuming of Nanjing University Business School, Professor Peng Jianfeng of Renmin University of China School of Labor and Human Resources, and Professor Chen Chunhua serve as joint chief experts. CHO100 invites top CHOs with a sense of mission who are altruistic, capable and insightful from the best companies in China to jointly promote the development in the field of human resources, and advancement in sustainable corporate growth and society.
CHO100’s mission is to “maximize human value so as to spur individual, institutional and social advancement”. Its vision is to “become a public welfare platform with the greatest sense of mission, cohesion and growth”. Its strategic objective is “100 people influencing 100 enterprises thereby influencing 100 million people”.
The mentor program was founded by Prof. Chen Chunhua, Dean of BiMBA with the aim of connecting outstanding business leaders with our MBA students to help them become the best talents. The mentors group comprises 100 mentors from corporations, 100 alumni mentors and an advisor committee. Mentors are current or former employees of renowned international enterprises at the director level and above, who have international perspective, multi-industry experience, and dedication. The program will allow MBA students gain a better understanding of their own career development mission, goal, philosophy, and strategy; coupled with feedback from the mentors, they will become more confident when confronted with transitions and challenges.
Going forward, we hope to continue to collaborate with corporations to jointly establish more social service programs, thus driving corporate improvement and social advancement in China.