Shanghai & Online | The New Career Compass Amid the AI Wave and Brand Awakening

Jun 14-2026   

When AI rewrites the foundational logic of finance, when brand awakening reshapes the business DNA of Chinese manufacturing, and when legal acumen cuts through the fog of corporate governance—the code to career evolution lies hidden in the sparks of cross-disciplinary collision.

In this edition of "Alumni Career Talks," jointly presented by the BiMBA at Peking University and the Overseas University Alumni Associations, we bring together alumni from BiMBA and world-renowned universities. From digital-intelligent finance and AI-empowered career growth to the rise of Chinese brand power and the protection of partners' equity rights, we will decode, across multiple dimensions, the path to definitive growth in an age of uncertainty. May every seeker of light find their own way to break through.

Event Details

Host: BiMBA MBA Center, National School of Development, Peking University

Co-host: 

Date & Time: Sunday, June 14, 2026, 14:00–16:00

Venue: WeWork, Fuxing Middle Road, Shanghai (No. 1237 Fuxing Middle Road, Xuhui District, near Exit 7, South Shaanxi Road Station, Metro Lines 1/10/12). This event will also be live-streamed online.

Agenda: 

14:00–14:20   Opening & BiMBA MBA Program Introduction 

14:20–14:35   Session 1: How AI Is Reshaping Small Businesses and Public-Sector Work 

14:35–14:50   Session 2: The Soil and Roots of Chinese Brand Power: Reconstructing Business Logic from Manufacturing Giant to Brand Powerhouse 

14:50–15:05   Session 3: Inside the Company – Shareholders' and Partners' Right to Information 

15:05–15:20   Session 4: Smart Finance – Digital-Intelligent Transformation in the AI Era 

15:20–16:00   Q&A and Open Networking 

Cost: Free

Scan the QR code to register

Guest Speakers:

Shi Hongzhou, Head of Brain Workshop Education Technology Studio and Officer at the Innovation and Entrepreneurship Center of a higher vocational college. He is a BiMBA alumnus and holds a master's degree from the University of Oxford. A deep practitioner of the digital "super individual" and the OPC (One-Person Company) business model, he possesses full-stack execution capabilities—from conceptualizing large model technologies to delivering standalone products.

He has extensive frontline experience in international education and study-abroad consulting. A firm believer in the "AI-native organization" philosophy, he once led an AI legal project from zero to one in R&D and product launch, and successfully restructured his own company's business workflows using Vibe Coding and automated SOPs. In public service and applied research, he manages the design and operation of a university entrepreneurship center, where the employment AI agent he spearheaded now serves over ten thousand students annually. He is also deeply engaged in applied research on cutting-edge large model technologies, co-authored the textbook *Introduction to AI Applications*, and was invited to serve as a final-round judge for the Zhejiang Division of the Ascend AI & Kunpeng Innovation Competition. Currently, he is building the agent system architecture for an overseas listed company, dedicated to transforming frontier AI into quantifiable outcomes for micro-enterprises and business growth.

Xie Qiao, a 2007 alumna of the University of Sydney Business School and current head of the University of Sydney Shanghai Alumni Association. With 17 years of experience in brand strategy and consumer mindset insights, she previously worked at Millward Brown (now Kantar Insights) and Interbrand, the world's largest brand strategy and design consultancy. In 2017, she founded her own studio—Chuxi Brand Strategy Lab—where she crafts brand strategic positioning and consumer connections for growth-stage companies and publicly listed groups.

In 2024, Xie Qiao published her first book, *Brand Literacy: A Scientific and Systematic Panorama of Branding*. Amid an industry landscape of increasingly fragmented brand knowledge, the book has become a systematic tool for brand and marketing departments in Chinese enterprises. Currently, she and her team are writing their second book, *Strategic Mindset Insights*, which bridges the wisdom of Chinese philosophy and the techniques of Western practice to help businesses forge authentic connections with consumers and optimize value realization pathways.

Yang Dizhi, Partner at Shanghai Hui Ye Law Firm. A graduate of the University of Glasgow and the University of Bristol, he has previously served as Legal Counsel at the Board Office of Chiway Holding Group, Legal Counsel at Aetna Insurance Company, Legal Manager at AIA Life Insurance, Senior Legal Manager at Hexie Health Insurance, and Legal Director of the group's automotive division. He has extensive experience in non-litigation, litigation, and international arbitration across areas including corporate compliance, insurance and finance, M&A, asset restructuring, and domestic and outbound investments. Over his career of more than a decade, he has advised numerous renowned domestic and international companies and Fortune 500 clients, providing efficient and sound solutions to their most critical and complex challenges.

Zhang Dan currently serves as Group CFO and General Manager of the Legal Department at 51Job, and is a Fourth-Term Management Accounting Advisory Expert to the Ministry of Finance. She previously worked at Xiaomi Group, where she served as Senior Finance Director and General Manager of the China Region Integrated Management Department. She is also a council member and Deputy Secretary-General of the Shanghai Association of Women Entrepreneurs, and a supervisor of the nonprofit organization "Teach for China." With nearly 22 years of experience spanning strategic financial management, business-finance integration, digital innovation, capital operations, and digital-intelligent financial transformation, she brings deep and versatile expertise.

Ms. Zhang holds a Bachelor's and a Master's degree in Management from the School of Business at Renmin University of China and an MBA from the National School of Development at Peking University. She was an exchange visiting scholar at Georgetown University's McDonough School of Business and is an alumna of the Xiaomi-Tsinghua Mi-MBA program. Her professional qualifications include Chinese Certified Public Accountant (CPA), Legal Professional Qualification (Non-Practicing), and Certified Internal Auditor (CIA).

In terms of industry recognition and social engagement, she was honored as a 2026 Digital Transformation Pioneer CFO by Times China, received the 2025 "Finance Leader Award"—dubbed the Oscars of the finance world—from CIMA/CGMA, and in 2024 was named one of the "Top 10 Yangtze River Delta Capital Operations CFOs of 2023" and a "Person of the Year in Influence" by Copoint Starlink. She has also been appointed as an external mentor by the School of Business at Renmin University of China, the Shanghai Advanced Institute of Finance at Shanghai Jiao Tong University, and both the School of Accountancy and the School of Business at Shanghai University of Finance and Economics.