From Precision Marketing to Stickiness Marketing, from Product-Centric to Experience-Centric, let's talk about the Marketing's evolution.

Come and talk with our MBA students about their school experience.

China’s economic expansion over the last few decades has gone hand in hand with rapid urbanization. Now that the population ages and the economy slows...

Prof. Ma will introduce her research result on China's consumer confidence.

Follow Prof. Yang Yao to understand more about China's economy.

Come and talk to our MBA alumni

Learn more about the ent State of and Outlook for Chinese Economy

Talk to our MBA alumni and know about their BiMBA life.

Meet us in Shenzhen

Follow Professor Lei's lecture, you can know more about our MBA courses. Welcome!